How And Why You Should Start Creating Your Personal Brand Today

Tell me about yourself.  How often is this question asked to new college graduates entering the work force? A lot. Instead of freezing up in front of a potential employer, start creating your own personal brand now. Your online presence has the ability to speak for you, and employers are going to Google you before calling you… Continue reading How And Why You Should Start Creating Your Personal Brand Today

Technology in Careers

Company:  Hatchette Book Group  http://www.bookjobs.com/view-job/31902965 Skills: Proficiency in Word, Excel, Photoshop, PowerPoint and Adobe Acrobat, fluent in video editing technology and social media Over the past 6 months I have been teaching myself how to use Adobe Photoshop. However, I still have a lot I need to learn basic wise. The only video editing I've done… Continue reading Technology in Careers

4 Reasons Why Technology and PR Work Together

In a world where technology is surrounding you at all times, it can become overwhelming. Especially for companies trying to put their face out there and connect with influencers. So how does technology and Advertising/PR effect one another? Well, for starters, technology fuels crisis. PR handles crisis. One tweet could cause an uproar of PR… Continue reading 4 Reasons Why Technology and PR Work Together